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What to Do After Beauty Training: From Your Certificate to Your First Clients

Writer: Jami-Leigh - Head Educator
Jami-Leigh - Head Educator
4 days ago
8 min read


You've completed your beauty training course, received your certificate and learned a brand-new professional skill.


Congratulations! But now comes the question many new beauty professionals ask:

What happens next?


Do you need insurance before working on paying clients? Which products should you buy? How much practice do you need? And how do you find your first customers when you're just starting out?


At IMAJ Aesthetics Academy, we believe your education shouldn't end the moment you leave the training room.


Whether you've completed an accredited lash lift, brow lamination or combined beginner beauty course, knowing your next steps can help you approach your new career with confidence.


In this guide, we'll explain what to do after beauty training, from understanding your qualifications and arranging insurance to choosing professional products and attracting your first clients.



1. Understand Your Beauty Qualification


The first step after training is to understand exactly what your certificate qualifies you in.

Beauty courses can award different types of certificates, depending on the training provider and accreditation or awarding organisation.

For example, an ABT-accredited lash lift course provides treatment-specific certification. This is different from an Ofqual-regulated beauty therapy diploma.

Your certificate should identify the qualification or treatment you've successfully completed.


At IMAJ Aesthetics Academy, our beginner beauty courses are ABT-accredited, including training in HD Brows, Brow Lamination, Signature Lash Lift & Tint and Korean Lash Lift & Tint.


Before offering professional services, check which treatments your certificate covers and whether any additional training or requirements apply.


For a detailed explanation, read our guide to accredited beauty courses in Essex.



2. Arrange Your Professional Beauty Insurance


One of the most important steps after qualifying is arranging appropriate professional treatment insurance.

Even when you've completed your training successfully, treatments can involve risks.

Professional cover can help protect you against certain claims arising from your work, depending on the policy you purchase.


IMAJ's Insurance Arrangement With PolicyBee

IMAJ Aesthetics Academy has an established, pre-approved insurance arrangement with PolicyBee.


We've worked to create a dedicated route for our students to explore professional insurance after qualifying.


This is an important part of the support we provide, helping students understand their insurance options rather than leaving them to navigate the process entirely on their own.


Students can visit our dedicated IMAJ PolicyBee insurance page.

Before purchasing cover, confirm that the insurer accepts your qualification, the treatments you intend to provide and your circumstances.

Insurance eligibility and the scope of cover are determined by the insurer and the policy terms. Some treatments may require additional experience or qualifications.

Do not begin providing professional treatments until you have suitable cover and have met any other applicable requirements.



3. Continue Practising Your Beauty Treatments


Completing a course is an important achievement, but becoming confident with a new treatment takes practice.


You may feel comfortable with some techniques immediately while needing more time to perfect others.


This is completely normal when learning a practical skill.

After completing your training, consider arranging suitable practice sessions to continue developing your technique.


For example, a new lash lift technician might focus on improving:

  • Lash preparation and isolation

  • Appropriate treatment planning

  • Product placement and timing

  • Consultation skills

  • Treatment consistency

  • Aftercare advice


A brow technician might continue developing brow mapping, shaping, consultation and product application skills.

Always follow your training guidance, product instructions and insurance conditions when practising, including any restrictions on model treatments.

The aim isn't simply to work faster. It's to become more consistent, confident and safe.



4. Choose the Right Professional Products


Starting your beauty career doesn't mean you need to purchase every product available.

It's worth investing in products that are appropriate for the treatments you intend to offer and understanding how to use them correctly.


Why IMAJ Uses Premium Products During Training

At IMAJ, we believe students should train using premium professional products from the beginning.

During your practical course, the products required for your training are provided by the academy.

This allows you to experience professional products, understand the techniques demonstrated by your educator and become familiar with the brands used during your training.


Your Digital Product Kit List

Following training, IMAJ students receive a digital, clickable kit list.

This identifies the professional products used during their course and provides convenient links for purchasing them.

You can then choose the products you'd like to invest in, based on your treatment plans, budget and preferences.

We prefer this approach because it avoids adding the cost of a compulsory physical starter kit to the course fee, while giving students more freedom over the products they select for their business.

When shopping for professional products, remember to consider supplier authenticity, suitability, storage requirements and manufacturer instructions.



5. Decide Where You Want to Offer Treatments


Once you've qualified and met your professional requirements, the next step is deciding how you'd like to work.

There are several options for newly trained beauty professionals.


Working From a Beauty Salon

You may choose to work within an established salon, depending on its requirements and the treatments you're qualified to provide.

This can offer access to a professional setting and opportunities to learn from other people working in the industry.


Renting a Treatment Room

Renting a room can provide a dedicated treatment environment without immediately committing to your own salon premises.

Before signing an agreement, check the rental terms, insurance responsibilities and any applicable premises requirements.


Working From Home

Some beauty professionals choose to create a suitable treatment space within their home.

Before doing so, check any relevant planning, landlord or mortgage conditions, insurance requirements and local authority rules.


Offering Mobile Beauty Treatments

Mobile services may appeal to students who want flexibility.

However, you must ensure your insurer covers mobile work and that your chosen treatments can be performed safely in an appropriate environment.

The best option depends on your circumstances, budget and longer-term goals.



6. Work Out Your Treatment Prices


One of the most common questions after beauty training is:


How much should I charge my first clients?

It can be tempting to choose the lowest possible price when you're new, but professional treatment pricing should account for more than the products used.

Consider:

  • Professional products and consumables

  • Insurance costs

  • Room rental or premises expenses

  • Treatment time

  • Equipment and maintenance

  • Booking and payment processing fees

  • Marketing expenses

  • Continued professional education


Research local prices to understand the market, but don't assume that undercutting everyone else is the best way to build a sustainable business.

You may decide to offer introductory prices while building experience, provided your treatment arrangements are appropriate and clearly explained to clients.

The goal is to develop pricing that reflects your costs, service and professional development.



7. Build a Portfolio of Your Work


A treatment portfolio helps potential clients understand the services you offer.

For lash and brow professionals, clear before-and-after photographs can demonstrate different results and treatment techniques.


When creating your portfolio:

  • Obtain appropriate consent before taking and publishing photographs.

  • Use consistent lighting where possible.

  • Keep photographs clear and unfiltered.

  • Avoid editing treatment results to make them appear more dramatic.

  • Respect client privacy and applicable data-protection requirements.

  • Include different treatment examples as your experience grows.


Authentic photographs can help potential clients understand your work more effectively than generic promotional imagery.



8. How Do You Find Your First Beauty Clients?


Attracting your first clients can take time, particularly when you're starting without an established customer base.


The good news is that there are several practical ways to begin.


Create a Professional Social Media Presence

Set up a dedicated beauty business profile where prospective clients can see your treatments, qualifications, working location and contact details.

Use genuine photographs of your work and explain your services clearly.


Introduce Yourself Locally

Let suitable local contacts know about your new treatment services.

Depending on your business arrangements, you could also explore appropriate partnerships with other local beauty professionals.


Make Booking Simple

Once you're ready to accept paying clients, provide a straightforward way for them to enquire or book.

Make sure prices, treatment descriptions and any relevant booking policies are easy to understand.


Encourage Genuine Reviews

After delivering a professional treatment, you can invite clients to leave honest feedback about their experience.

Avoid offering incentives in exchange for specifically positive reviews.


Continue Sharing Your Work

Building a client base usually requires consistency.

Showing your work, sharing useful treatment information and maintaining a professional online presence can help people become familiar with your business.

You don't need to have everything perfect before you begin marketing, but you do need the appropriate qualifications, insurance and working arrangements before offering treatments.



9. Don't Stop Learning After Your First Qualification


The beauty industry offers many opportunities for continued education.

You might initially specialise in one treatment and later decide to expand your service menu.


For example, someone who starts with HD Brows may subsequently train in brow lamination.


Someone who completes a Signature Lash Lift & Tint qualification may want to learn Korean Lash Lift & Tint as an additional technique.

Alternatively, complete beginners can explore combined programmes covering multiple complementary treatments.

At IMAJ, our Beauty Fastrack Course combines four ABT-accredited qualifications in one day:

  1. HD Brows

  2. Brow Lamination

  3. Signature Lash Lift & Tint

  4. Korean Lash Lift & Tint


The course costs £899, saving £497 compared with booking the four qualifications individually at their standard prices.

Training is available in Chelmsford, Essex and Newton Abbot, Devon.



10. What Support Does IMAJ Offer After Training?


Choosing a beauty academy should involve more than looking at what happens during the practical training day.

It's also important to understand the support available afterwards.

At IMAJ Aesthetics Academy, ongoing student support is an important part of our training philosophy.


Students can seek guidance after completing their courses, including questions about treatment techniques, products and developing their professional confidence.

Our academy also provides resources to support students who want to start building their own beauty businesses.


Combined with our small-group teaching approach, premium professional products and PolicyBee insurance arrangement, our aim is to provide an educational experience that extends beyond the training room.

Every IMAJ course has a maximum of three students, allowing educators to deliver personalised practical instruction.


Frequently Asked Questions About Life After Beauty Training


Can I start taking paying clients immediately after a beauty course?

This depends on whether you've successfully completed the required assessments, have appropriate insurance and meet any other legal or professional requirements. Some students may benefit from additional practice before accepting clients independently.


Do I need insurance after completing an ABT-accredited course?

You should arrange appropriate insurance before providing professional treatments. IMAJ has a pre-approved arrangement with PolicyBee, although cover and eligibility depend on the insurer's terms.


Does IMAJ help students choose professional products?

Yes. Students train with premium professional products and receive a digital, clickable kit list showing the products used during their practical training.


Do I have to buy an expensive starter kit?

Students can choose which professional products to purchase from their digital kit list. This provides flexibility rather than requiring a compulsory take-home kit purchase within the course fee.


What if I still have questions after qualifying?

IMAJ provides ongoing student support so learners can seek guidance as they continue developing their treatment skills.


How do I attract my first lash and brow clients?

Start with suitable treatment practice, an authentic portfolio, a professional social media presence and clear booking information. Build your client base gradually while maintaining appropriate insurance and professional standards.


Can complete beginners train with IMAJ?

Yes. IMAJ offers beginner-friendly ABT-accredited lash and brow training in Chelmsford, Essex and Newton Abbot, Devon.



Your Beauty Career Doesn't End When You Receive Your Certificate


Qualifying in a beauty treatment is an exciting first step, but developing your skills, confidence and client base is an ongoing process.

Understanding your qualification, arranging appropriate insurance, choosing professional products and continuing to practise will help you prepare for your next stage.


At IMAJ Aesthetics Academy, we're passionate about helping students build the foundations for their professional beauty careers.

With a maximum of three students per course, premium products, personalised practical training and ongoing student support, we aim to give learners the guidance they need as they progress.


Whether you're beginning with one treatment or exploring several qualifications together, we're here to help you find the training route that suits your ambitions.


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